Web Design Glossary
Bandwidth
Measure of network capacity that connects servers and the Internet. A website used visited by many people requires a lot of bandwidth.
Browser
A program that displays web sites on your computer. Examples are Internet Explorer, Netscape, Opera and Firefox.
Content
The information on a web page and website: text, images, sound recordings, PDF files, etc.
Disk Space
Measure of capacity on the storage of a website server. The content files for a website take up a certain amount of space on the storage medium (harddrive) of a server.
Domain Name
The official Internet name used by Domain Name Servers to locate and access a website. Domain names (such as globotechdesign.com) end in .com,.ca, .org, .net.
Domain Name Registrar
A service that registers the names of websites chosen by website owners and integrates the names into the domain name system by recording them on computers known as Domain Name Servers, the address books of the Internet.
Download
Users transfer a document or file from a website to their own computers.
GIF
Graphics Interchange Format. An image format used on the web, best for line drawings, logos, icons or banners with a small number of colors.
One of the most-used Internet search engines.
Google AdWords
A Google service that provides sponsored links in its search engine results allowing website owners to pay for each visit to their site. It is great way of getting traffic to new websites not yet listed in google search engines.
Hosting
Also called web hosting, a business that maintains computers that store website files and make them available to Internet users through connection to the Internet.
HTML
Hyper text Markup Language, is the predominant markup language for web pages. It provides a means to describe the structure of text-based information in a document — by denoting certain text as headings, paragraphs, lists, and so on — and to supplement that text with interactive forms, embedded images, and other objects. HTML is written in the form of labels (known as tags), surrounded by angle brackets.
Image
Is a picture, photograph or graphic used on a web page
Index
When a search engine searches and catalogues a web site, for later retrieval for keyword searches. Also the name given for a home page of a website.
JPEG
Joint Photographic Experts Group Format. An image format used on the web, best for photographs or graphics with lots of colours.
Keywords
Search terms people type into a search engine to find what they are looking for. Essential for search engine optimization
Link
A piece of text, or an image, with a URL embedded in it, which takes the user to another location of the same or different web site by clicking on it.
Navigation Bar
A set of links that displays the names of different pages on a website eg Home, Contact, Services, etc. It can be displayed across the top, down one side, or across the bottom of a web page
Notepad Document
A text file produced in the notepad program that comes with Microsoft Windows.
Pay-per-Click - PPC
A method of online commercial revenue generation whereby a website publisher earns payment when a website user clicks on a designated link. An example of pay-per-click is Google Adwords or Yahoo Marketing: when a user clicks on a advertisement link, the publisher of the website on which the advertisement appears is credited with a sum of money.
PDF - Portable Document Format
A technology developed and owned by n Adobe Systems, Inc. permitting the composition of electronic documents so that they can be viewed by others with composition and formatting intact even if the viewer does not have access to the software programs used in composing the document.
Search Engine
An Internet service that searches and catalogs online content and helps users to locate and access the content. Google, Yahool! and MSN Search are search engines.
Search Engine Optimization -SEO
The refinement of website content, the development of inbound links to the website, and publicity about the website aimed at raising the position of the website in the Search Engine Rank.
Search Engine Results Pages -SERPs
The web pages showing the results of a search engine's search for keywords and pages on which those keywords appear. SERPs for any keyword search may number in the hundreds or thousands. Websites that appear on the first few SERPs have the highest chance of being accessed by the searcher.Server
A computer connected to the Internet that stores web page files and delivers them to other computers that request them.
Submission
Registering a website’s URL for inclusion in a search engine, directory or other website.
Upload
Transfer of your website from the storage it was located in, to a server
Universal Resource Locator -URL
The address of any particular web page or other element of content on the Internet. The URL appears in a field at the top of an Internet browser window. For web pages, the URL usually begins with http:// and ends with .htm or .html. However, other sorts of Internet resources, such as images, sound recordings, and PDF files, are also accessed by URLs.
Web Page
A published HTML document that forms part of a web site
Website
Is the address, location (on a server) and collection of documents and resources for any set of webpages linked by its main domain name.
Word Document
A text document produced with the word processor software Microsoft Word.
Yahoo
One of the most-used Internet search engines.